New flagship program
Uncoachable.
Six sessions. You walk out not needing me anymore.
Most CPOs avoid coaches. Not because they don't want to grow. Because coaching feels like an infinite relationship that signals weakness.
Uncoachable is the opposite. You come in with a strategy problem. You leave with a strategy you can defend in any room, including the ones that push back hardest.
You are not underperforming.
You are paying a tax.
Most CPOs don't have a strategy problem. They have a system problem. It shows up in four predictable ways.
Trust Tax
Product doesn't have credibility at the exec level yet.
Alignment Tax
You and your CTO have a polite relationship, not a real one.
Therapy Tax
Your 1:1s feel like support sessions, not leadership conversations.
Confidence Tax
You second-guess decisions you know are right.
How I work with you
Uncoachable
Six sessions over three months. Two sessions per month. You come in paying one of the four taxes. You leave with a strategy you believe in and the confidence to hold the line when the room pushes back.
CHF 3,500
Book a discovery callShadow CPO
Monthly retainer. Bi-weekly sessions. For leaders who want ongoing strategic support after Uncoachable, or who need a thinking partner for a longer period of transition.
Pricing on request
Book a discovery callPower Surge
45 minutes. One specific challenge. You bring the problem, I bring full attention and a direct opinion.
CHF 290
Book now"You keep it real. That is what I needed."
— CPO, B2B SaaS, Series B

About Stephanie
18 years in product. Now I help others navigate what I had to figure out alone.
I have been a CPO at companies like PayPal, Contentful, Doodle, and Ringier. I know what it feels like to be in a room where product doesn't have full credibility yet. I became a certified coach because I wanted to do more than advise — I wanted to help leaders change how they lead. My work sits at the intersection of strategy, systems, and honest self-reflection.
Learn more about my background →